
One of the main differences between success and failure at anything is being willing to do what it takes. Successful entrepreneurs know that you must be willing to do what it takes every single time, whether you feel like it or not, no matter what!
This is one of the main differences between being an employee and an entrepreneur. Successful entrepreneurs do not wait to "feel" like taking action on a task. There is a very simple question I learned many years ago, that will allow existing entrepreneurs and budding entrepreneurs to make the best decision every time in their businesses...."Will this decision bring me closer or further away from my goal". This is a very simple question to ask yourself but do not under-estimate the power behind it.
Here are some examples to put this to the test:
-You have a difficult client to call - however, if you take the action and call this individual, you will be able to collect a substantial payment they owe. Some people have a hard time picking up the phone to call an individual like this - however, just ask yourself, "If I call and assist him with his concerns, can I collect the payment he owes....ok, will this bring me closer or further away from my goal?
-Perhaps you are in an industry that requires ongoing training and updated knowledge (this is every industry, by the way) - there is a training event coming up that will teach you new skills you can apply to your business - simply ask yourself "will going to this training help me learn something new and can this assist me in building my business - now ask - will that bring me closer or further away from my goal?"
-Maybe you need to get the "word" out about your business to increase revenues....you are finding not enough people know about your business. It is time to do some targeted marketing....but you are concerned about the cost because business is not yet where you want it to be - ask yourself "will putting an advertising plan into action bring in more new clients? - ok, will this bring you closer or further away from your goal?
This is one of the most powerful questions I have learned and implemented as an entrepreneur. This one question will help you push through the excuses that so many people buy from themselves that really keep them stuck in struggle and mediocrity - and keeps them stuck being an employee their whole lives.
To be a successful entrepreneur, you must learn to stop thinking like an employee, stop making excuses, take the actions that other successful entrepreneurs have taken, and be willing to be "different". Be willing to make decisions that ONLY bring you closer to your goal....at times this may be a challenge to you, but if you are willing to stop buying your own excuses and are willing to get "uncomfortable", you will become the successful entrepreneur you are striving to be.
In Your Service
Debbie Ruston
1-519-342-4050 or 1-800-576-2917

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