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Sunday, 31 January, 2010

Women Entrepreneurs Setting the Pace


Women today, have a much more entrepreneurial, gutsy spirit, than they did 40-50 years ago. I have been a successful entrepreneur since 1986, and I have seen for myself the number of women that take bold step into the world of entrepreneurship, often driven by the desire to spend more time with their families, and these women are setting the pace for what is possible, for women and men alike.

When we were having our children, many years ago, that is precisely what led me to this wonderful world of being an entrepreneur! I wanted to be home with our children, but needed to make some extra income to do so. So, like many young mom's, I looked for a way to do that and entered the wonderful world of being an entrepreneur. Looking back over my 23+ years I wouldn't have it any other way!

There are so many benefits to being an entrepreneur, especially when you work from a home office.

-set your own schedule
-work around your family commitments
-volunteer at your children's schools and extra events
-take the time off during your children's school holidays and really be present with them
-be home with your children if they have a sick day
-no day care fees
-life balance
-less stress

As we progress in age from having small children to becoming empty nesters, the benefits are even greater! Many of the same benefits apply but there are some extras:

-time to travel for extended periods of time
-spend more time with your partner
-being available for your grandchildren
-volunteer work
-total freedom - time & financial

In today's world, there are so many opportunities to be able to create a business from home and with the support of technology today, you can literally do business all around the world, while being at home with the people you love most. As I write this blog article, I am amazed still at how incredible it is to be able to sit here in front of my fireplace, with a cup of coffee - my little dog resting on my knee, while typing on my 8" laptop, listening to some beautiful background music.

There is no need to run around like a mad women, through rush hour, jumping to every order that the corporate world dishes out, just to make a living. I have learned that we work to make our family life better so that we can do the things we want to do, with the people we love most. Many people in society have this backwards - many people are working so long and so hard, that they have lost touch with their family - they are working to survive. Many people have literally lost touch with why they are even working - they are in survival mode. Put your family first - find a way to make your family life better and a business that supports that - there are SO many options available today!

I encourage every women reading this post that has the desire within them to take that next step - Do not let fear, past conditioning or limiting beliefs hold you back. Do not be swayed by family or friends that might give you "their best advice" to stay in your "secure" job. Follow your heart, that is your guiding light! When you are following your own guiding light, you can never go wrong. Becoming an entrepreneur has been and continues to be one of the most rewarding things I have ever done - I am grateful to my children - for if it wasn't for them coming into our lives, and being inspired to be home with them, I may not have discovered that there are other options than working a job your entire life.


In Your Service,

Debbie Ruston
1-800-576-2917 or 1-519-342-4050

2 comments:

ojoma said...

Hi, Im so filled with wonder and urgency at how im constantly bombarded with the push to seek "a better life" outside the corporate world. More than anyth, i want time with my children but terribly scared of the unknown and unprovided life outside the umbrella of a "secured job".Thank you so much for sharing and encouraging me. May i add that you pray for me as well to get some of your "guts" and confidence to step out in faith.

Debbie Ruston said...

Hi Ojama
The "guts" to step out in confidence and faith comes from being so focused on your goal that you will not let anything get in the way. Focus clearly every day on what it feels like to be home with your children on a regular basis...picture the things you will be doing, how you feel inside and how they enjoy having you there. When the desire for the goal is stronger than the fear, you can push through anything. A "secured job" is a myth society has been fed. There is no such thing as a secure job. The only security comes from what you yourself make a commitment and decision to do. You can't count on corporations, but you can count on yourself. When you understand this, there is no fear of letting a job go, as long as you are willing to commit to yourself and your dreams, make powerful business decisions and take action on a consistent basis. The strength and desire is already within you Ojama....you just have to find it and pull it out! Much success!